Saturday 4 November 2017

Personal Branding - Need of Competitive Market...


Hi Friends, in our last blog we have seen Personal Branding. We conferred, before presenting you need to take care of three terms. What, When & How will you present? Same we will discuss in this blog. Assume at your works, you are facing problem in one process, which is very critical & you worked upon to find the solution for that, in result you have invented the solution for same. We will take this as case study for discussion.

What will you present? We have above case to show for your own marketing. Friends, take care whatever, you have invented (or will discover) as your solution or invention, it shouldn’t be someone else replica. It has to be your own. Always try to evaluate your invention/solution by asking questions within, such as, “Is it adding value to process or organization? Will it be cost effective? Is the solution is easy to implement? etc.

When will you show? The “Perfect Timing” is always important. Don’t show off immediately. Take review of surrounding situation. See that you should present it on correct timing. It means, in above case study you have your solution/invention, asses its need, if it’s not needy at that moment, be calm, don’t tell to others about it, wait for correct timing and then take a call for show off.

How will you present? The way of present should be impactful. Show it to all in such way that you can gain some advantage; otherwise it will be a waste of all efforts or somebody else will take the credit. Prepare yourself for selling your idea (your solution/invention), means you need to tell it with proper backup. Like, what are the advantages & disadvantages of it? Make a proper plan of implementation, is there any investment require for implementation? If yes, then be ready with budget plan & its payback period with breakthrough time line. Such stuffs are important for convincing others.

Personal branding is necessity of today’s competitive market. Learn it. Be safe & Take Care…

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